Archive for the 'Blogging' Category
Digital Alex Around The Web
Looking for more marketing optimization tips? Check out 3 recent articles I wrote elsewhere:
I interviewed Dennis Mortenson of IndexTools about SEO, analytics, paid search automation and more!
The Web Analytics Association asked me to write about the Top 10 Things I Wish I Knew Before I Started in Web Analytics.
If you’re looking for some keyword ideas [...]
In my last post about campaign tagging, I forgot the most important part– the “?” character! Hmm… maybe it’s too much late night blogging.
I corrected it, but just for the record: You start the string of parameters with the ?
www.alexlcohen.com/?utm_medium=email
You then use “&” to connect other parameters:
www.alexlcohen.com/?utm_medium=email&utm_source=weekly-032808
Ok, now you should be all set. Sorry about [...]
8 Links Worth Your Time
Link time. I’m curating the best of the blogosphere for your enjoyment. Know a great post? Leave a comment.
Marketing Optimization & Web Analytics
Over at Web Analytics World, I ignored the right way of doing things and detailed the 5 worst practices in web analytics.
If you’re looking to hire an in-house web analyst, [...]
You Like Me, You Really Like Me!
Matt and crew over at the SEMMY’s have nominated my review of Compete Search Analytics for best analytics post of the year.
Vanessa Fox and Brad Geddes are going to narrow the list to 3-4 finalists before public voting begins.
Cliché though it may sound, the nomination is pretty cool. That post took me hours to [...]
Great Blog Posts From 2007
Before 2008 gets too frantic, it’s time to look back at the year that was and pick out some great blogging from around the net.
This list is entirely subjective, so if I missed something great, please leave a comment with a link.
Marketing Optimization and Web Analytics
Innovative and Free Web Analytics Tools
3 Greatest Survey Questions [...]
If a blog is in your past or future, there’s nothing like the new year to make you ask: What is my blog strategy?
In this post, I’m going to talk about crafting your own blog plan using Digital Alex as an examples and talk about the 6 key questions to help guide your blog:
Why should [...]
Read One of These Similar Posts:Link Round Up
Here is a collection of good reads out in the blogosphere:
Social media consumption by country from Marshall Sponder
Web Analytics Careers: 4 Great Resources from June, who kindly included my article about web analytics resumes on her list.
Email delivers by Jim Novo talks about the continued evolution of email marketing from a post office box approach [...]
Build a Better Blog Experience
Your readers’ time is the scarcest resource they have. Think about your own day–how much time are you willing to waste on sites with irrelevant content and difficult or unrewarding interfaces? Not much. The same is true for anyone you’re trying to convert into a blog subscriber.
Every choice you make directly [...]
I’ve put together a white paper that combines all of the information from my popular “starting a blog” series. Going through the process of researching and setting up my blog taught me a ton about interactive marketing. The creative process and interaction with readers and bloggers is really satisfying. Hopefully you can [...]
Read One of These Similar Posts:Subscribe To Digital Alex
About Me
Digital Alex is a blog about interactive marketing strategies, web analytics, conversion and more.
You can email me: alex AT alexlcohen DOT com
Check out my About Me page for a little more on my background.
