Comments on: 6 Methods to Personalize Your Site Experience By Referrer http://www.alexlcohen.com/conversion/2008/10/05/6-methods-to-personalize-your-site-experience-by-referrer/ Actionable Advice for Better Internet Marketing. A blog by Alex Cohen Thu, 04 Mar 2010 16:37:25 -0800 http://wordpress.org/?v=2.9 hourly 1 By: DigitalAlex http://www.alexlcohen.com/conversion/2008/10/05/6-methods-to-personalize-your-site-experience-by-referrer/comment-page-1/#comment-1735 DigitalAlex Fri, 05 Dec 2008 04:27:37 +0000 http://www.alexlcohen.com/?p=378#comment-1735 Hey Chris, Seems like a useful tool for on-site behavioral targeting. I'd recommend you: - Give the tool a better brand name - Get a slick demo - Educate people on on-site targeting. It's not something everyone is familiar with. Come back and share your best successes and worst failures :-) -Alex Hey Chris,

Seems like a useful tool for on-site behavioral targeting.

I’d recommend you:
– Give the tool a better brand name
– Get a slick demo
– Educate people on on-site targeting. It’s not something everyone is familiar with.

Come back and share your best successes and worst failures :-)

-Alex

]]> By: Chris http://www.alexlcohen.com/conversion/2008/10/05/6-methods-to-personalize-your-site-experience-by-referrer/comment-page-1/#comment-1733 Chris Wed, 03 Dec 2008 19:32:48 +0000 http://www.alexlcohen.com/?p=378#comment-1733 So true...it's amazing the impact you can make when you customize your content to the people visiting your web site. Too many sites treat everyone the same. We're so busy trying to be all things to all people that we miss the opportunity to leverage the difference between visitors that can impact the user experience in a positive way. You've really touched on something that I've been working on for awhile. If you have a chance, I'd be interested in your opinion on a web app that we've been designing which helps companies match content to individual web visitors (www.marketingformavens.com). Right now, this isn't based on referrer but on number of visits or page view history. We do track referrer and are looking for ways to integrate this in future revisions. So true…it’s amazing the impact you can make when you customize your content to the people visiting your web site. Too many sites treat everyone the same. We’re so busy trying to be all things to all people that we miss the opportunity to leverage the difference between visitors that can impact the user experience in a positive way.

You’ve really touched on something that I’ve been working on for awhile. If you have a chance, I’d be interested in your opinion on a web app that we’ve been designing which helps companies match content to individual web visitors (www.marketingformavens.com). Right now, this isn’t based on referrer but on number of visits or page view history. We do track referrer and are looking for ways to integrate this in future revisions.

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