I’m very excited to announce that I’ll be speaking at SMX West this year. I’m on the Keyword Research: Beyond the Ordinary Panel with a distinguished group (see below).
Stop by on day 1 at 3:00 to hear me speak or say hello in the expo hall where I’ll be manning the ClickEquations booth. Register for SMX today to get the discounted rate with the code smx10click
Here’s a preview from a ClickEquations webinar, Master Search Queries to Save Money and Increase Conversions. You can also check out this search query article.
Keyword Research: Beyond The Ordinary – You’ve mastered the tools. You’ve built out your keyword portfolio, keeping the winners and deleting the losers. How do you take it to the next level? This session looks at innovative approaches to keyword research that help you find those really significant keywords your customers are searching for, uncover your competitors’ keywords, mine the long tail for those elusive but truly valuable obscure search terms, and expand your “virtual shelf space” in surprising and non-obvious ways.
Moderator:
- Jennifer Laycock, Social Media Strategist & Editor-in-Chief, Search Engine Guide
Speakers:
- Christine Churchill, President, KeyRelevance.com
- Alex Cohen, Senior Marketing Manager, ClickEquations
- Cady Condyles, Director of Marketing, The Rimm-Kaufman Group
- Stoney deGeyter, President, Pole Position Marketing
- Taylor Pratt, Product Marketing Manager, Raven Internet Marketing Tools
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