#25 - Reach Out to Visitors and Stay Top of Mind

This is my series of 30 brief interactive marketing tips. I’m posting each business day at 8:30 a.m. EST. Catch them all by subscribing to my blog or bookmarking the site. All of the posts will be tagged “30 interactive marketing tips” and listed on this page.

#25 - Reach Out to Visitors and Stay Top of Mind

If I find a cool site, I might bookmark it and never come back.  If that site has a relevant blog I can subscribe to or an interesting email newsletter I can join, then it’s much more likely to stay top of mind.

If you’re spending time and money to acquire customers, why aren’t you spending time and money to retain them?  Let the conversation continue.  Syndicate your site.  Start a blog.  Upload videos to YouTube.  Set your content free!

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• #29 - Clearly Identify Who You Are And What You Do
• #27 - Don’t Hide Your Contact Information
• #28 - Offer Site Search Capabilities
• #22 - Start A/B or Multivariate Testing
• #7 - Listen To Your Customers More