As part of the worldwide series of Global Entrepreneurship Week events, I presented at Princeton University to a room of entrepreneurs and small business owners.
My presentation, “Fast + Furious: How to Use Internet Marketing to Launch Your Business” highlighted how internet marketing, specifically paid search advertising, web analytics and website testing, can save startup time and money. Take a look:
princeton university entrepreneurship
Here a list of the free tools I highlighted at the end of the presentation. Please feel free to download and share!
- www.ClickEquations.com – 30 day trial for qualified companies
- www.ClickEquations.com/blog – Paid search advice
- www.google.com/analytics
- www.google.com/websiteoptimizer
- http://4q.perceptions.com
- www.wordpress.org
- http://tech.groups.yahoo.com/group/webanalytics (user group)
- www.quantcast.com
- www.compete.com
- www.google.com/insights/search
- www.google.com/trends
- www.crazyegg.com
- www.clicktale.com
Full presentation after the jump (linked to cut down on download time :-)
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